The Myth of “Going All In”

“Going all in” is often touted as the path to success, with the notion that full commitment will inevitably lead to achievement. This mentality echoed in my mind as I rode the metro in Paris, glancing at the iconic Eiffel Tower. During my commute, I immersed myself in self-improvement podcasts that urged me to launch a business venture.

As the cold, gray days of November set in, a spark ignited within me—I aspired to create an online business. Recognizing that traditional university education might not be the most effective way to generate wealth, I began to explore potential online solutions to real problems.

I identified my niche: developing learning strategies for students to navigate their educational journeys without undue stress. I crafted a business plan and committed to writing a post on Medium every day throughout December.

What was the result? Minimal engagement: just 40 views and 20 reads. However, I had established a valuable habit.

After a month, I began to diversify my content by writing book summaries. The outcome was striking: my engagement jumped to 120 views and 52 reads. Inspired by “The Art and Business of Online Writing” by Nicolas Cole, I realized the importance of sharing my articles across multiple platforms, a strategy I had previously overlooked.

Previously, I had been fixated on “going all in” on Medium, which inadvertently restricted my audience. The reality is that focusing exclusively on one outlet can severely limit opportunities for wider reach.

What, then, is a more effective approach?

The Medici Effect

The Medici family from Venice exemplifies the power of diversification. With an extensive network of trade relations, they amassed immense wealth and became the birthplace of groundbreaking innovations in various fields, as articulated in Frans Johansson’s concept known as the Medici Effect.

This principle asserts that significant innovation arises when diverse ideas and perspectives converge. The Medici family thrived not by concentrating on a singular focus but by fostering resilience through varied connections.

The Role of Diversification in Nature

Nature itself underscores the value of diversification. Numerous studies confirm that organisms exhibiting significant genetic diversity tend to produce the most resilient and healthy offspring. This principle extends beyond genetics; ecosystems with rich biodiversity are also the most robust.

Ultimately, resilience prevails.

Understanding Diversification and Resilience

The goal of diversification is not merely to engage in a variety of activities, but to cultivate resilience. Resilience empowers us to withstand life’s challenges by providing us with multiple resources.

This can manifest as mental resilience (having various philosophies to draw upon), financial resilience (maintaining a diverse portfolio of assets), and social resilience (having multiple supportive relationships). In essence, resilience equips us with the tools needed to navigate any situation life presents.

As I reflect on my journey through Medium, I realize that embracing a diversified approach has led to a significant increase in my audience—over 1000 viewers in my first month. While the road ahead is still long, I feel grounded, balanced, and resilient.

Are you ready to embrace this mindset as well?

Ways to Engage

Here are three ways you can support my journey:

1. Share this article with anyone who might find it beneficial.
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3. Consider leaving a tip to show your support.

In this insightful video, Jordan Peterson discusses the challenges he faced and the motivations behind his resilience, offering valuable lessons on perseverance.

Gay Hendricks shares practical strategies to overcome self-sabotage and break through personal limits, providing tools for fostering resilience in everyday life.